Home / Capacity Building & Investment Readiness
Capacity Building & Investment Readiness
GET TO KNOW US
History & Establishment
The Tourism Diversification and Resilience in The Gambia Project is being implemented by the Government of the Gambia, through the Ministry of Tourism and Culture, with a US$68 million grant from the International Development Association (IDA) of the World Bank Group. The project's objective is to support the diversification and climate resilience of the tourism sector at selected destinations.
The PIU contracted a Management Consulting Firm (IBF International Consulting joint venture) to support subcomponent 1b, branded as the "Yokute Accelerator." This sub-project runs for three years (2024 to end June 2027) and aims to increase the participation and sustainable integration of tourism MSMEs into value chains.
Key Objectives and Interventions
-
Upgrading Domestic MSMEs: Facilitating the transfer of technology, knowledge, and skills.
-
Improving Business Practices and Market Access: Providing tailored capacity-building services and co-funding through matching grants.
-
Identification and Upgrading: Building partnerships with large firms (Lead Firms) to identify, train, and support MSME suppliers.
-
Matching Grant Support: Providing funding to businesses that successfully graduate from the capacity building phase and demonstrate investment readiness.
Capacity Building & Investment Readiness
A core pillar of the Tourism Diversification and Resilience in The Gambia Project (TDRGP) focuses on strengthening the capacity and investment readiness of tourism stakeholders across the value chain. The initiative empowers MSMEs with the technical, financial, and managerial skills needed to operate competitively and sustainably.
- 1. Strengthening Human Capital: Targeted training and mentorship programs enhance knowledge in sustainable tourism, service quality, financial literacy, marketing, and compliance.
- 2. Enhancing Business Operations: MSMEs receive guidance on business formalization, record-keeping, customer service, and governance—building a foundation for efficiency and resilience.
- 3. Fostering Investment Readiness: Entrepreneurs are equipped to develop bankable business plans, access funding, and engage with investors through improved financial management and strategic planning.
- 4. Institutional Strengthening: Collaboration with public institutions and associations ensures long-term sustainability and policy alignment across the tourism ecosystem.
Through these interventions, TDRGP continues to build a more resilient, inclusive, and investment-ready tourism sector in The Gambia—one that drives economic growth and empowers local communities.
MSMEs engaged in training and mentorship
Enterprises supported with market access initiatives
In potential investments and grants unlocked
Strong linkages built with lead firms across the tourism value chain